If you want to live in luxury, everything around you must feel luxury. The picturesqueness you envision in your mind’s eye must get reflected in the interior decoration’s every intrinsic elemental style.

That is the beauty of exquisite furniture which exemplifies that vision through the sheer magnificence of ever-shining, shimmering, glittering and dazzling décor. That is why some places feel luxury the moment you set eyes on them.

It is because every minute element in them complement each other through an eternal connection which seems like the innate part of that wholesome combination blended in naturally, due to the immense power of imagination, visualization and artistry intended by the crafter. And since that crafter is an inborn artist in royalty, she inherently resonates with decorating, living, and everything luxurious.

Welcome to Luxdeco India which was established in 2019 and was born out of the eternally luxurious intuition of Mrs Vinita Bumb, Founder and Business Head. It started with a design studio by the name The Class Apart in 2012 as their projects grew thought to deliver better quality essence launched their own furniture line brand by the name Luxdeco India ‘Luxury Design Company’ grew quickly became more industrialized in character and size.

A bright, talented, and ambitious Business Head who has the required comparable experience of working to the highest standards and a long track record of ensuring projects are delivered to the highest quality, within budget by effectively organizing, managing, and utilizing all resources, Vinita is able to lead teams on B2B and B2C projects where the highest standards are routinely demanded. Always wanting to be actively involved in all aspects of the project life-cycle can deliver high-value projects across different geographies. Vinita’s past project experience includes

• Dar- Al- Handasah – International firm as a Senior Interior designer (2007-2012)
• Class Apart – Interior design firm projects with Developers in India and international projects residential as Head of Design (2012-2015)
• Nolte Kitchen Studio- HNI clients (2012-2015) under Class Apart
• Homify- European online Magazine as Design Associate for International projects under Class Apart (2013-2015)
• INIFD- Visiting Faculty (Sr. Lecturer) Weekend Batches (2014-2015)
• Kiran Kapadia Associates – Head of Business Development
• Urban Bespoke Design – Business Sales Head E-commerce B2B/B2C (June 2016 -Jan 2017)
• Livspace (Mumbai) -Head Sales and Community development -(2017- 2018)
• Livspace (Pune) – General Manager -Sales B2C (2018- 2020)
• Luxdeco India (Pune)- Business head (Oct 2019-till present)

In an interview with CIOLOOK INDIA, Vinita spoke about her magnificent vision behind the idea and how she is planning to expand her vision further. The brilliant highlights of that sparkling discussion are given for your delight.

Ma’am, please describe Luxdeco India in detail. 

Luxdeco India is an Indian company with a solid repute of the international level as an excellent expression in the field of contemporary furniture design and an ambassador of the classic modern lifestyle in the residential segment.

The high degree of know-how is constantly improved by the intensive research of materials and technological solutions thus enhancing the value of impeccable details. The commitment to excellence involves all of the company.

The company has conceived a specific Luxdeco design code that has become a constant feature of every collection, always following the key principle of ‘Innovation in the spirit of continuity. Deeply rooted in the company’s DNA it is linked to the principles of aesthetic understatement and timeless elegance.

A key role in this process is played by Luxdeco Studio, the heart and mind of the company, that encapsulates all the skills of the creative supply chain, from architecture to interior design, from prototyping to engineering, from graphics to visual, from marketing to communication.

Luxdeco Studio gives shape to designers’ ideas and projects, channelling their creative energies based on different cultural roots, in the development of indoor and outdoor collections for the residential interior segment. These collections reflect the Luxdeco India identity as well as the evolution of living habits.

What was your inspiration behind venturing into the niche you are catering to?

The Alchemy Of Possibilities–

Delightfully sophisticated we believe Interior design should be accessible to everyone, Luxdeco India is a leading luxury furniture and interior platform which is changing the way people design and curate their homes

A Peculiar Necessity–

The basic philosophy is to create individual, aesthetically stunning solutions by employing unique styles of design we help you to get the result you dreamed of.

What were the initial challenges after venturing into the industry and what are the challenges now?

Initial challenges -Trust in a brand takes time to evolve, working capital, and conceptual understanding of Modern luxury design. Acceptance of design essence in general.

Challenges now – the target audience in the niche segment is fragmented. To educate for a holistic approach to design.

What services/solutions/products do you provide to your clients?

End-to-end turnkey services in luxury residential interiors are offered by us. We cater to all the categories in furniture like,

• Living room furniture
• Dining room furniture
• Bedroom furniture
• Modular kitchens
• Modular wardrobes

Combining different exquisite elements and producing evocative and conceptually clear interior designs is our speciality. One can shop over 300 designer line products with Luxdeco India.

What are the immersive benefits of the services/solutions/products that you offer?

Each new collection is inspired by a mood, informed by the atmosphere conveyed through the contextualization of the products in sophisticated form. Each detail contributes to the creation of a brand experience that leaves an indelible impression in the mind’s eye.

What are the USPs that make you stand out as a trusted company in the niche?

• Bespoke design,
• 10year quality assurance,
• Timely delivery,
• Luxury within reach,
• Buy more pay less.

As an established industry leader, what would be your advice to the budding entrepreneurs and enthusiasts aspiring to venture into the industry you are catering to?

Believe in yourself, educate yourself and everyone around you about your product/skill/insight in any category you wish to excel in.

Get services that will be beneficial to our country in the progressive world of furniture and design and make a mark internationally with your work and efforts in our country.

Keep learning, be open to change and adapt to new environments in terms of design, client base and fitments overall.

How do you envision further strengthening Luxdeco India’s stronghold in 2022 and beyond?

Luxdeco’s vision has resulted in a widespread presence in India, through a network of multi-faceted projects, a flagship store in Pune Maharashtra and over 400 qualified dealers around India, where people can fully experience the premium refined lifestyle of the company. We are further planning to expand our design and delivery range.