An innovative, visionary, and adept leader’s extraordinarily successful entrepreneurial journey could be viewed from the milestone achieved by him and his pioneering company over the 20 plus years. The Catalysts Group’s Managing Director Munish Madan, is truly a leader par exemplar.
Under his leadership, Catalysts was established in January 2003 in Uttar Pradesh, India. The company started the business as a Channel Partner of Biocon. In February 2006, Catalysts Bio-Technologies Pvt Ltd. (Sahibabad and Roorkee) was registered under The Catalysts Group. Munish: “We became the biggest channel partners for Biocon in India. Then in 2007, We expanded our enzyme business to Central and South India. We also established our well-equipped Research and Development Lab in Sahibabad.”
A Magnificent Journey of Milestones
In 2009, Catalysts started its state-of-the-art manufacturing facility in Roorkee. And in 2011, it received Halal & Food Safety System Certification 22000 Certification and ISO 9001:2008 Certification for Quality Assurance and established its second Manufacturing facility in 2012.
Munish: “In 2013, we completed our ten glorious years of Success, Growth, Excellence, and Expansion and crossed over ₹50 crores turnover milestone the following year.”
In 2016, Catalysts marked its footprint in the international market with a YoY growth of 30%. It set up an advanced Biotech Research lab and a state-of-the-art new production facility in the following year. The team also filed for two patents and crossed the ₹85 crores milestone.
In 2018, the Group received DSIR recognition for its Research facility, NABL accreditation for the Application Laboratory and received Kosher Certification. The magical figure of ₹One Billion sales turnover was achieved in 2017-18. And. In the following year, Catalysts launched two new verticals: Agriculture and Animal Nutrition.
By the year 2020, Catalysts had expanded its presence in India by launching its new office in Pune and larger manufacturing facility in Sahibabad, Ghaziabad, UP conveys Munish.
The Pioneer Catalyst of Biotech in Distilling, Sugar, and Brewing Industries
Munish says: The Catalysts Group is among the ‘Top 5 Indian Biotechnology Companies,’ active in the industrial enzymes business segment, specializing in developing and manufacturing customized enzyme-based solutions for Distilling, Sugar, and Brewing industries.
According to him, the key differentiator includes their 20 plus years of experience, deep understanding of enzyme science, technical expertise, and strong customer centric approach. Their USPs are –
- State-of-the-art DSIR accredited Lab
- Technically qualified Customer Support Teams
- Quality-certified (HALAL, Kosher, etc.) formulation facility
- Channel partnerships with world leaders (Novozymes, Lesaffre Group, DSM, etc.)
They are currently positioned as ‘India’s No. 1’ and most trusted biotech company in Distilling, Sugar, and Brewing industries. “This is due to our innovative solutions, high-quality products, and excellent customer support services,” he claims.
A Partnership of Lifetime
Its products and technical support services stand out as it is NOT a vendor but a PARTNER to its customers.
Application of Catalysts products and solutions enhances yield, increases productivity, saves energy, and reduces effluent generation. Thus, increasing the overall process efficiency resulting in higher ethanol recovery and profit maximization.
The Catalysts Group has been in the biotech sector of industrial enzymes for over two decades. The firm’s journey to excel in its niche involved:
- Investing heavily in research and development.
- Building a team of experienced professionals.
- Focusing on customer-centric value-based solutions.
Munish adds that they have built a DSIR-recognized in-house R&D Centre, well-equipped QA and QC Labs, and a Quality Certified Formulation Facility with a 3000 MT annual production capacity. “Our experienced Business Development and Customer Support teams offer 24-by-7 support to our clients from Lab to Plant level,” he states.
The Focal Point
Further, their strategic partnerships with leading companies such as Novozymes, Lesaffre Group, and DSM and establishing a global footprint have contributed to staying ahead of competition in the learning curve, of their focused verticals under the guidance of Munish.
Being an experienced leader, he shares his opinion on how adopting modern technologies like AI and ML impacts the Biotech space and how The Catalysts Group is adapting to the change. As in other sectors, modern technologies like AI and ML are transforming the industrial enzyme segment in the biotech space.
The Catalysts Group is investing in advanced analytics and data science to rapidly develop innovative customized solutions for their customers.
According to Munish, the current industry scenario presents several challenges, including evolving customer requirements, fluctuating environmental conditions, increased competition, and changing regulatory compliances.
The Long-Term Success Perspectives
He says that at The Catalysts Group, they address these challenges by being proactive through continuous innovations, quality focus, and offering comprehensive technical support. They keep a close eye on industry trends and invest in technology to maintain their leadership role.
In his advice to budding entrepreneurs who aspire to venture into the Biotech space, Munish says, “Focus on innovation, quality, and customer satisfaction.” It is also essential to invest in research and development and build a strong team of experts in enzyme science, technology, and customer service. “Have a long-term perspective rather than short-term gains!”
Munish envisions upscaling The Catalysts Group’s operations and solutions offerings by expanding their global reach, developing new enzyme solutions, and investing in advanced technology. “We also plan to strengthen our partnerships with key industry players and continue to provide comprehensive value–added customer services,” he concludes.
- “Catalysts Bio Tech-Moving forward to sweeten the sugar world.” – Sanjay Awasthi, Business Head-ISGEC, Noida; President –STAI.
- “Catalysts Bio is really emerging as an innovative star and solution provider for the enhancement of sugar recovery. Congrats.” – Jaideep Jain, Dy. General Manager, Olam Agro India Limited.
- “We would like to express our sincere appreciation to Naturegen’s (Catalysts) team for providing an excellent service to our organization. We are really impressed by the timely support you have been providing us. We are indeed pleased with the fact that you have kept the quality standards high in supplying goods to us. We are truly delighted by the level of commitment and professionalism demonstrated by Naturegen (Catalysts) team. All the best to team Catalysts for your future endeavour.” – Pearl Distillery Pvt Ltd.