The field of user experience design is a conceptualized design discipline. It has its root in the human factors and ergonomics, an area that, since the late 1940s till date, has focused on the interaction between humans, machines, and the contextual environments to design systems that address the user’s experience. But what exactly do these designers do?
The primary role of these designers is to comprehend user behaviors, needs, and motivations through diverse observation techniques, task analysis, and several feedback methodologies. They also conduct user and task analyses to rectify the areas of improvement in the overall user experience.
Being a UI-UX designer is a unique role that requires thinking about tech-related objectives outside the box, from computer science to psychology and vice-versa. One such company that is powering innovations in the UI/UX design niche is Ayatiworks.
Providing the best UI/UX services and satisfying client needs with current trends and implementing the usage of the best technology are the key aspects of Ayatiworks.
Under the adept leadership of Upendran Nandakumar, CEO, Ayatiworks is setting up an example with its legacy as a leading player in the UI/UX space.
The Commencement
Established in 2017, Ayatiworks has been delivering world-class information technology ever since. The company have sketched our journey naming each year.
2017: The year of emergence
The company helped smaller brands and startups grow and show their digital presence. As the year progressed, so did our emergence. Brands like Kesavardhini and Syscom wanted to stay updated, so we helped them digitally bring more sales and presence.
Years of Exhibiting Excellence
2018: The year of promise
Ayatiwork’s first anniversary could not get any better. Along with our existing eminent clients, the company added another feather to our cap – Institutional sales for schools in Singapore, our first overseas clients. Knowing about our efficient ROI generated with its unique strategy plan, the community entrusted us with their belief.
The digital numbers increased with Ayatiwork’s team members from two early to a six-member team in just a year. Its client network saw a pretty increase with Pettikadai, Vinayak motors, Noritake as new clients making 2018 a good year.
2019: The year of prominence
An extended version of 2018 2019 was reassuring, as the company expected. Ayatiwork’s stand-out digital marketing strategy proved that the company was on the perfect track with a bigger picture in the industry.
But the journey can only be etched when it has taken ahead with time. A bigger fish, Ayatiworks developed its learning management product for the Singapore Government, making our six-member pack into a ten-member team.
2020: The year of hope
Ayatiworks were hoping for a better future, and surprisingly, COVID-19 and Lockdown was imposed. The company did not let its hopes down as the year of hope.
Ayatiworks did what it is best at, never stop progressing. Its team from 10 to 15 became more prominent as we had bigger clients like Nova life space, Vels Group of Institutions, Indian Terrain, Royal Enfield; Benelli approached Ayatiworks for numerous services and eventually helped the company grow. 2020 as stated, the company kept its hopes alive by conferring with the best brand of Tamil Nadu.
2021: The year of recognition
It has been half a decade, and we are still the best digital interactive tech company in the market. Ayatiworks have won “Excellence in Digital Marketing,” and the company keeps delivering results. Its pioneer clients stayed with us, and new clients approached us for its continued results-driving the best industry strategy. With this, Ayatiworks is now a team of twenty professionals.
2022: The year of blooming
Now that Ayatiworks has set its benchmark in the industry, the company widens its wings in the sky of digital interactive technology.
Its new workplace will house five individual departments: the Creative team, Content team, Strategy team, Web and Product development team, Social Media Team, and Client Success team. That is what Ayatiworks is all about; Next is now.
Powering Innovations
Ayatiworks operate on a significant USP, “Converging creativity and technology together.”
Over and over, the company delivers the results clients crave. The company back its claims with statistics and case studies! Its User Interface is not just limited to the Web and Apps. The UX influences its social media, giving the best user experience to our client’s customers. The company have a website that is well optimized, and a social handle with the best UX can make the users tempted, leading to higher conversion rates!
The client’s expectations these days have not been the same lately. They want their brand to have a strong presence across all platforms.
Ensuring Reliability
Ayatiworks provide Digital technology services and E-commerce solutions along with UI/UX. The digital technology services the company provides range from Digital media planning and buying to Digital Marketing Strategy Consulting.
Digital Media Planning and Buying:
Ayatiworks aim to provide its clients with a digital bridge to their users in whatever they do. These cover a wide gamut – enabling conversations with consumers in brand marketing, enabling online transactions through eCommerce or activation campaigns, creating platforms for digital businesses in entertainment fintech, managing enterprise-level networks, and optimizing performance.
However, its core promise is to offer our clients practical, dependable, and reliable solutions in all of these.
Programmatic Solutions:
Increase your brand awareness quite globally as social media grows, with 84% of the world population have started using social media. Ayatiworks, your extended marketing hand, helps your brand grow cost-effectively altogether with increased inbound traffic.
Social Media Marketing:
Increase your brand awareness quite globally as social media grows, with 84% of the world population having started using social media. Ayatiworks, your extended marketing hand, help your brand cost-effectively grow with increased inbound traffic.
Video Creation and Marketing:
Ayatiworks aim to provide its clients with a digital bridge to their users in whatever they do. These cover a wide gamut—enabling conversations with consumers in brand marketing, enabling online transactions through eCommerce or activation campaigns, creating platforms for digital businesses in entertainment fintech, managing enterprise-level networks, and optimizing performance. However, its core promise is to offer its clients practical, dependable, and reliable solutions in all of these.
Ayatiworks: Re-defined Possibilities
Content and SEO Strategy:
Objective-driven
Ayatiworks identify the key outreach areas and imply strategies, closely monitoring your brands.
Insight-driven
Moving the charts along higher altitude maximizing the ROI through multi-channel expertise
Content-driven
Creating captivating creative ad copies makes your brand stand out among the competitors.
Optimization-driven
Analyzing insights with proper tools to optimize the growt
Influencer Marketing:
Identify
Ayatiworks’ team filter influencers to focus on a specific brand among an extensive network of influencers.
Drafting
The team then drafts a plan module to initiate the discussion with the influencer and the brands for further development.
Insights
The campaign pattern is decided, considering the expected reach and detailed statistics.
End game
Post campaign analytics are shared with its clients. Surging impressions, surging business.
Multilingual Marketing:
Secular country, obviously “unity in diversity”. Reaching the target audience with ease in language has proven better statistics.
Being vernacular is going in support of the rural. Because internet connectivity is spreading across tier II and III cities, target audiences are more comfortable with a regional language.
Marketing Consulting and Strategy:
Your growth is in safer hands. Ayatiworks is consulting before marketing is safety checks before skydiving. The company sets the targets based on the brand value, insights, and target audience. Internet usage has seen a surge during recent times; the more the traffic, the more the reach.
