Similar to one of the first global human inventions of ‘Wheels,’ the first Indian Civilization’s health invention of Ayurveda is regarded internationally as the most organic ecosystem of natural well-being and holistic ‘Wellness.’
Few prominent institutions in India have made strides in the global arena. While many giants in IT/BT have carved a niche for themselves, Health Sciences, Yoga, and Ayurveda have caught the imagination of the West thanks to their promoters and propagandists who assiduously pursued these practices as a way of life and good health. An institution making landmark strides in natural health sciences is the Indus Valley Ayurvedic Centre (IVAC) in the heritage city of Mysore.
With a vision to promote the treasures of 5,000 years old wisdom of Ayurveda, IVAC was founded in 1995. What was once perceived as a small initiative, IVAC today has grown into a full-ﬂedged dynamic global Ayurvedic healthcare centre for Ayurveda under the helming of Dr Talavane Krishna, MBBS, F.F.A.R.C.S (UK), the Founder and Chairman and Mr Doddaveeraiah, the Business partner.
Bringing Ancient Wisdom to Society
An unwavering belief is that each individual has the potential to realize the best in life, provided the right help comes along at the right time. Catering to this, IVAC strives to achieve its vision to promote the treasures of 5,000 years of the ancient wisdom of Ayurveda through its venture “WOWAYURVED” to modern Society and to create empowerment for unemployed rural youth and tribal populations who live below the poverty line and belong to Schedule Caste and Schedule Tribe.
The organization has successfully trained and provided jobs to hundreds of such rural youth. What began as a small venture has now transformed into a dynamic Health Care Centre and a Training Institute, with its services reaching clients in over 55 countries worldwide. With a dedicated team of doctors and Therapists, the Centre has helped thousands of people tread the path of holistic health.
The Inception of WOWAYURVED
Located in a quiet scenic environment at the foot of Chamundi Hills, Mysore, India, IVAC is this ISO certiﬁed Ayurvedic Medical Centre. After 20 years of contribution to the wellness industry promoting authentic Ayurveda, Dr Krishna is venturing into an urban Ayurveda centre called “WOWAYURVED” to bring Ayurveda to the doorstep. This facility shall provide Ayurvedic treatments through in-house trained Ayurveda therapists.
Dr Talavane Krishna and Mr Doddaveeraiah decided to bring the world-class ayurveda treatment of IVAC, Mysore, to the DOORSTEP of Bangalore wellness seekers. Adhering to its tagline “Bringing Ayurveda to your DOORSTEP”, the centre offers the full spectrum of Ayurvedic treatments, mostly divided into panchakarma puriﬁcation, rejuvenation and detox therapies. Qualiﬁed Ayurveda physicians administered all the treatments. It is with the mindset to first become the talk of the town and then a choice of the country, the same as the parent company IVAC has done in the future.
Powerful Healing Practices
WOWAYURVED stands out in treating and curing people in the following areas:
Detox through Panchakarma
Based on Ayurvedic principles, Panchakarma is a treatment program for the body, mind and consciousness that cleanses and rejuvenates. Every human is a unique phenomenon manifested through the five basic elements of Ether, Air, Fire, Water and Earth. The combination of these elements is three doshas (tri dosha): Vata, Pitta, and Kapha, and their balance is unique to each individual. All or only parts of the five therapies are utilized depending on the needs. Sometimes two or three of the therapies are linked together to form the basis of the treatment. The five karmas in Panchakarma are Vamana (Emesis), Virechana (Purgation), Basti (Enema), Nasya (Nasal application), and Raktamokshana (Blood purification).
Rejuvenation through Abhyanga
Abhyanga is the procedure of applying oily substances on the self to maintain the balance of the doshas. This is one of the daily routines humans should follow to maintain and promote positive health. In this procedure, a specific warm medicated oil is used on the head/body/any particular body region in a specific pattern or stroke with a specific pressure. With this, the potency of the herbs crosses the skin barrier and gets absorbed into the system to achieve the desired benefits.
In the Pursuit of Well-being
Obesity, in recent years, has become a global phenomenon. It is a condition in which a person has excess body fat. When a person is 20 per cent or over their ideal body weight or if the Body Mass Index is 30 or over, it is considered obesity. Obesity increases an individual’s risk for diseases, disability, and mortality. The association of obesity increases the risk of developing Cardiovascular disease (CVD), Type 2 diabetes mellitus (T2DM), Osteoarthritis, Sleep apnea, asthma, and non-alcoholic fatty liver disease (NAFLD) has been well established.
Psoriasis is an autoimmune, non-contagious, chronic inflammatory skin disorder resulting in hyperproliferation of the skin. It is characterized by dry, raised, rough, red areas on the skin covered with fine silvery scales. If not addressed effectively, it affects the joint, leading to psoriatic arthritis.
Most people often pay less attention and seek medical advice for Depression. It is described as a brain disorder, which affects a person’s mood, and thus interferes with their daily life. The major causes of Depression are —Genetics, Biological, environmental, and Psychological factors, Alcohol or drug abuse, Sleeping disorders, and Stressful events.
Fibromyalgia is a chronic condition meaning “muscle and connective tissue pain”. It’s more of a syndrome that includes symptoms such as fatigue (Generalised tiredness), sleep disturbance and joint stiffness. Fibromyalgia is frequently associated with psychiatric conditions such as Depression and anxiety. Women are much more likely to develop fibromyalgia than men in their mid-30s to late-50s.
Cardiovascular disease includes coronary heart disease, heart failure, congenital heart disease and stroke. Throughout the developed world, coronary heart disease is the foremost cause of morbidity and mortality. The same problem may cause coronary heart disease and stroke- atherosclerosis.
Hair Fall and Related Issues
A good hair day is important for a good mood, and so it is associated appearance of hair. An occasional bad hair day can seriously put a damper on mood; dealing with hair locks beginning to fall off is dreadful. Hair loss and thinning have become increasingly common in most people. While for some, the genes are to blame, for others, it’s the chemicals present in their hair styling and colouring products.
Rheumatoid arthritis (RA)/Poly arthritis is an autoimmune, systemic inflammatory condition that affects various tissues and organs, principally the joints. It causes deformity and painful joint disorder, which interferes with the quality of living if not addressed properly. This condition can be correlated to Ama Vata described in Ayurveda.
Insomnia is a common sleep disorder. People with insomnia have trouble falling asleep, staying asleep, or both. These persons may not feel refreshed when they wake up. Insomnia can either be acute (short-term) or chronic (long-term). Acute insomnia is common, and it is brought about by situations such as Family pressures, Stress, Trauma, Suppressed emotions, Over-excitement and emotional disturbances such as worry, anger, and overwork.
Polycystic Ovary Syndrome (also known as Polycystic Ovary Disease) is one of the most common and regularly detected disorders affecting women’s endocrine system. Because Polycystic Ovary Syndrome is an endocrine system abnormality that causes an imbalance of hormones, such as elevated levels of androgens or male hormones, it is generally seen as one of the primary and leading causes of poor fertility and menstrual disorders in women.
With such outstanding and pure treatments, IVAC has 65% repeat and referral business from existing patients. This emphasizes the strength of its Ayurveda services, products and trained doctors/therapists. Moreover, the centre aims to fasten its processes and operations by incorporating advanced technologies. The centre assures that AI, Chat GPT, Cloud, etc., will change how the centre operates. They will save time and increase the speed of operation and expansion of the business horizon.
Dr Talavane Krishna: Carrying the Ayurveda Legacy Forward
This mindful journey could not have been possible without a great visionary, Dr Talavane Krishna. Dr Krishna was born near Sringeri in Karnataka, the oldest centre of Vedic learning established by Shankaracharya twelve centuries ago. Dr Krishna pursued his medical degree from Mysore University in 1972 and his post-graduate training in the UK and Canada as a Pediatric Anesthesiologist. Later, he practised in the USA for over two and a half decades. He also serves as Founder and Chairman of F.A.R.C.S (UK).
Dr Krishna’s passion for Ayurveda/Yoga and understanding of its profound philosophy of healing powers were inspired by his spiritual Master, Sri Ranga, during his early tender teen years. He founded the Indus Valley Ayurvedic Centre over ﬁfteen years ago with a vision to bring Ayurveda/Yoga to the forefront of modern medicine. He and other experts pioneered a therapist’s training program and developed new design concepts for AYURVEDA Centres. The Centre quickly gained an international reputation for its quality of treatments.
Dr Krishna has regularly spoken at various national and international seminars and conferences. He said at the first World Medical Tourism Congress in San Francisco. He has travelled extensively in many countries and is well-informed about the changing faces of medicine in the global scenario. He received WASME (World Association for Small and Medium Enterprises) award in 2001 in Antalya, Turkey.
An excellent doctor Dr Krishna has also authored a bestselling book on Vaastu named “Vaastu Work Book” (Indian Vedic art of structures, design and placement). Moreover, he mentors students from India as well as around the globe. He serves at the Centre in Mysore, where he teaches various subjects related to Health and Wellness, especially, Ayurvedic pulse diagnosis (Nadi Vijnyan), Vaastu and the Vedic concept of healing.
Dr Krishna is considered a foremost expert in the industry, and several articles have been published on him in various journals and newspapers. More significant among them are the prestigious journal “Spa Mantra and South China Post.
Mr Doddaveeraiah: A Supportive Business Partner
An organization, along with brilliant and passionate intellect, needs a supportive partner. IVAC’s leader, Dr Krishna, also has a supportive and encouraging partner like Mr Doddaveeraiah. He is highly accomplished and has made significant contributions in multiple fields. As the proprietor of Deepa Land developer, a co-founder of S.D. Borewell drilling company focused on rural areas, and a dedicated social worker, Doddaveeraiah, has demonstrated exceptional leadership skills, innovation, and a deep commitment to social causes.
Under Doddaveeraiah’s leadership, Deepa Land developer has become one of the most respected players in the industry, having overseen the development of numerous high-quality residential and commercial properties. Additionally, his borewell drilling company has provided access to clean water for rural communities, contributing to their economic growth and development.
As a social worker, he has donated generously to various organizations and worked tirelessly to help those in need. He has provided essential services, including food, shelter, and medical aid, to those affected by the pandemic of COVID-19. He has been actively involved in various charitable causes for years, donating generously and volunteering his time and expertise to help others.
Cracking Challenges Code
In the wellness industry, the main challenge is training the workforce and its constant supply with the highest quality. Indus Group initially cracked the code by having an in-house training academy where it trains therapists from scratch and develops them up to senior therapists and eventually managers of Ayurveda centres.
Unwinding Valuable Suggestions
For those who wish to enter this field of nurturing millions of lives and encouraging traditional knowledge and legacy, the leaders at the centre unwind their advice.
- Professionals in the wellness/healthcare industry must be passionate about cures and care.
- Money, name, and fame shall surely follow them if they can have the mindset to give the value of money to the patients/customers.
- They need to see that their patients/customers become their best marketing tools from the very beginning.
Awards and Recognition of IVAC
In 15 years after its commencement, IVAC’s dream of spreading the beneﬁts of the ancient wisdom of Ayurveda treatments has leapt forward. The organization has been appreciated and honoured by awards like WASME and Pevonia, Asia Spa Awards 2008 for its exceptional Ayurvedic treatments and therapies. Some of its achievements are as follows:
- 2022: IVAC received accreditation from the National Accreditation Board of Hospitals (NABH), and WCRCINT recognized IVAC as the leading brand in India based on consumer choice.
- 2021: IVAC was recognized as the “Face of Authentic Ayurveda” (Business Connect, India).
- 2020: IVAC was recognized as Best Ayurveda Centreof the Year by ASSOCHAM India and won the TripAdvisor Travellers’ Choice Award.
- 2019: IVAC received a premium category certiﬁcate from the European wellness audit institute (EPWS) and became a member of the International Federation of Hospitals (IHF)(Germany 2019).
- 2017 and 2018: IVAC has been awarded Best Wellness Companies of India.
- 2017: IVAC has been recognized with ISO 9001-2015 certiﬁcateand received the TripAdvisor Excellence award.
- 2016: IVAC was recognized as the Best Med Spa in India.
- 2013: IVAC won the TripAdvisor Travellers’ Choice award.
- 2002: Harper Magazine (UK) recognized IVAC as One of the Best 100 Spas in the World .2001: Received WASME Award, Antalya, Turkey.
Praises from Happy Guests:
Yoko Nema from JAPAN appreciates, “Staff and therapists are always smiling; they greet guests with a smile; I love IVAC.”
Ragini Annan from the UK praises, “The whole stay has been happy, relaxing, rejuvenating. Thank you to everyone. The food is delicious, treatments are great, staff are lovely.”
Aleen Dam from the Czech Republic (EUROPE) says, “The ’Spirit’ of IVAC coming from the founder touched everybody: I felt loved, welcomed, respected and nourished (on all levels) in the best possible way; thank you all.”
DC Rao from the USA says, “I appreciate the entire atmosphere and kindness shown by all. Combining professional excellence with a positive attitude is a rare accomplishment.”
Romana Parvi from Mumbai (INDIA) praises, “The service levels eight years ago to today are still the high levels, Kudos to the Management.”
Eddy Yeung from Mauritius says, “The entire experience I had here at IVAC was extremely pleasant; staff and doctors ever so patient and understanding.”
Kauser from the UK praises, “I feel Happy about the quality of the treatments at IVAC and the standards of the food, Which was high and tasty. All the staff were friendly and courteous. Overall, I had a fantastic stay and highly recommend the place.”